Event Dictionary
Presenting the capabilities and the benefits of Event dictionary
Event Dictionary is the global event definition database for your account. It helps the marketeers define the event schema to ensure consistency across all sources.
Benefits of using Event Dictionary
Helps define the event schema including event name, properties and property data types.
Ensures consistency of events among all data sources.
Ensures that only correct data enter the system and doesn't hinder
Helps the marketeers to add/delete/modify the properties in real-time
Allows you to filter the events going to a specific destination
Event Dictionary has 2 events type - Standard Events and Custom Events.
Standard Events
Standard events are enabled by Lemnisk by default. They are page, screen and identify methods.
Custom Events
Custom events lets you create custom track events that you want to track on the website. These track events capture the customer behaviour in the form of event and event properties.
For example, you can create a custom event to capture a product click, track purchases, capture user information etc.
Create a custom event
Click on "Create New Custom Event "
Add a name to your event
Add a description to your custom event
Click on Save and the event will be created.
Now let's add a property to the newly created custom event.
In the events properties mention the custom event's property name
Define a type like STRING, NUMBER, etc
Give a description to the property and hit the Save icon.
You can edit the property name, type and description for an existing property. You can delete the unused properties.
👍🏻 Congratulations! You have successfully added a custom event to your event dictionary.
STANDARD EVENTS
CUSTOM EVENTS
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