Create a Web Push Notification
Steps to create a Web Push Notification for Android using Lemnisk Marketing Automation Platform.
Create a Web Push Notification Campaign
Step 1: Create a Web Push Notification Engagement
Go to Campaigns > Segments
Select the Segment Name
Click on Web Push Notification on the left panel
Click on Add Engagement
Step 2: Add General Details
Engagement Name (mandatory): Add a unique name to the Engagement. It must range between 6-25 characters.
Select Label (mandatory): Choose a product label from the list. Click here to learn more about Product labels.
Language (mandatory): Select a language in which you prefer to communicate.
Step 3: Add a Goal Goal Type (mandatory): Choose a goal type from the list. To learn more about conversion goals, follow this guide.
Step 4: Add Content
Notification Title (mandatory): The notification title of the Engagement message. The recommended max length is 32 characters.
Notification Message (mandatory): Enter a brief message explaining the purpose of the Engagement. It should contain at least 6 characters. The recommended max length is 42 characters.
Icon (mandatory): Upload the icon to represent the logo of your website or profile that will be displayed in your web push notification. The icon image should support JPG or PNG file formats, with (192*192) pixel dimension and a maximum 1 MB size.
Notification Image: The image you want to upload indicates the purpose of the web push engagement. The notification image only supports JPG or PNG file formats, with an Aspect Ratio of 3:2 (recommended resolutions are 540x360, 720x480, etc).
Image Format:
Fallback: You can use the fallback feature provided by Lemnisk. To learn more about Fallback, click here.
In cases where the recommended size is stated, there is no length constraint for the message. However, it might get trimmed while it is delivered leading to data loss, or might not get delivered at all. Lemnisk suggests you should keep it to the recommended length.
Step 5: Buttons Icon
The icon you want to use on the button of your web push engagement. You can import using a URL or upload an image from the Lemnisk Image Media Repository. The icon image should be in JPG, PNG, or WEBP file formats, with (32*32) pixel dimension and a maximum 1 MB size.
Text: The text you want to mention beside the icon on the button.
On Click Action: The action is performed when the button is clicked.
Add/Remove Elements: You can add or remove buttons in the push notification to navigate customers.
Fallback: You can use the fallback feature provided by Lemnisk. To learn more about Fallback, click here.
Step 6: Redirect URL (mandatory)
Provide the URL to which the web push notification will get directed.
Step 7: Schedule Settings
An engagement can be scheduled to be sent later or triggered immediately upon the achievement of the engagement goal. To learn more about Engagement Scheduling, click here.
Step 8: Save: Click "Save" to save the Engagement.
Fallback
Fallback is a feature used in Web Push Notification engagements to communicate cases of engagement failure. A fallback message will be sent to the user who does not receive the engagement. This ensures that every segment member receives the engagement. To learn more about personalization failure, click here.
For a detailed explanation of the steps discussed above, please refer to this video:
Once you have created an engagement, you cannot change the name of the engagement or the schedule settings.
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