Criteo

Getting started with Criteo and setting it up

Criteo offers a form of display advertising that displays interactive banner ads based on each customer's online browsing habits and preferences.

Marketers can stream user behaviour using Lemnisk to Criteo OneTag for better-personalised display ads using Criteo OneTag integration.

How to set up Criteo integration at Lemnisk?

Step 1: Go to Data Pipeline > Destinations. Click on +Create Destination and select Criteo from the destination list.

Step 2: Select the sources to which you want to connect this destination.

Step 3: Enter the destination name and click on Submit.

Step 4: Go to Configuration and enter your Criteo OneTag ID and click on Update Destination.

Once the destination is successfully configured and activated at the Lemnisk platform, you can start streaming events collected by Lemnisk directly to the Criteo platform.