SMS

This page talks about SMS channel in Lemnisk and what are the pre-requisites to run SMS campaigns.

Let’s assume the Segment has been created and target users are identified. You want to send an SMS to the users who are part of the segment. To know how to create a segment, refer to this guide.

Why should you run SMS campaigns?

Personalized SMS campaigns are one of the most effective ways to drive conversions and it is backed by proven statistics.

Statistics showcasing the effectiveness of SMS Campaigns

Pre-requisites to run SMS Campaigns with Lemnisk

• An SSP (SMS Service Provider): Lemnisk relies on SSP to send and track the messages sent via SMS channel. The actions tracked include SMS delivered and bounced. The reporting section provides a summary of all the segment and engagement information collected by SSP and shared with Lemnisk in the form of webhooks.

• DLT (Distributed Ledger Technology) Template: Create an SMS template from a registered DLT-verified platform, that secures the record of all the transactions made by network users. For any business that wants to send SMS in bulk, it is mandatory to get the template registered and approved by DLT. To know more about the DLT template, contact your SSP.

Once you check the above items, you are all set to start your first SMS campaign.