# Create an RCS campaign

### **Create an RCS Campaign**

**Step 1: Create an SMS Engagement**

{% tabs %}
{% tab title="Method-1: Via Segment" %}
1. Go to Campaigns > Segments
2. Select the Segment Name
3. Click on SMS on the left panel
4. Click on Add Engagement

<figure><img src="https://1782533751-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FazJDZwzHkmWIbkYOetQH%2Fuploads%2Fywje3lOh85izoOCZFFCQ%2FLemniskApp-GoogleChrome2024-04-0311-50-10-ezgif.com-video-to-gif-converter%20(1).gif?alt=media&#x26;token=0ff2a4ba-2e1e-43bb-80d1-572cf91b38f3" alt=""><figcaption><p><em>Image: Create Engagement via Segment</em></p></figcaption></figure>
{% endtab %}

{% tab title="Method-2: Via Channels " %}
1. Go to Campaigns > Channels
2. Click RCS from the left panel
3. Click on Add Engagement
4. Select Segment Name from the list
5. Click on Confirm And Proceed To the Next Step

<figure><img src="https://1782533751-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FazJDZwzHkmWIbkYOetQH%2Fuploads%2F9MctctoOFepIGboLD4jU%2FLemniskApp-GoogleChrome2024-04-0311-50-53-ezgif.com-video-to-gif-converter.gif?alt=media&#x26;token=08a47ca0-d90f-4a97-89ac-3cf3f8dea426" alt=""><figcaption><p><em>Image: Create Engagement via channels</em> </p></figcaption></figure>
{% endtab %}
{% endtabs %}

**Step 2: Add General details of Engagement**

* Engagement Name (mandatory): Enter a name for the Engagement. It should range from 6-25 characters.
* API: Choose the required API from the dropdown list.
* Label (mandatory): Choose a product label from the list. Click [here](../../getting-started#product-label) to learn more about Product Label.

**Step 3: Add a Goal**&#x20;

**Goal Type:** Choose a goal type from the list. You can set it to none if the goal is not decided yet. To know more about Conversion Goals, follow [this](../../getting-started#conversion-goal) guide.

{% hint style="success" %}
As you begin to enter the data in each section to create an Engagement, the section will turn <mark style="color:red;">red</mark>. Once all the information in the section is entered, the section will turn <mark style="color:green;">green</mark>. You can complete the sections in any order, but the sections must turn <mark style="color:green;">green</mark> before you click on Update Engagement.
{% endhint %}

**Step 4: Configure parameters**

1. **Template ID:** The Template ID will be fetched from the configuration we made while adding the RCS.
2. **Attributes:** You can add personalisation attributes in engagement if present in the RCS Template.
3. Select "+ Add Params" if you'd like to add more parameters.

<figure><img src="https://1782533751-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FazJDZwzHkmWIbkYOetQH%2Fuploads%2FXgFAtSBnosMbhSWrttAB%2Fimage.png?alt=media&#x26;token=74813a5d-fdcb-4aa6-b61e-99c5671fdbbd" alt=""><figcaption><p><em>Image: Configure Parameter</em> </p></figcaption></figure>

**Step 5: Schedule Settings** \
You can schedule an engagement to send later or trigger immediately when the engagement goal is achieved. To learn more about Engagement Scheduling, click [here](../../getting-started#engagement-scheduling).

**Step 6: Save** \
Click "Save" to save the Engagement.



{% embed url="https://drive.google.com/file/d/1M47hHPHwMp3xdUJOJrsHhPHq3_i2i-C4/view?usp=sharing" %}
_Demo: Create RCS campaign_&#x20;
{% endembed %}
